Do you have a friend or family member who has never listened to a podcast?
It might sound bananas, but those people are out there. If we want the podcast industry to grow, we need to turn those non-podcast listeners into podcast listeners.
April is Adopt-a-Listener Month
A new initiative from Tink Media starts in April, but we hope it never ends
Our Mission
Tink is on a mission to help non-listeners find THE show. You know the one. The one that makes a person feel like it was made for them.
We think that if they just heard one podcast — the perfect show for them — they might just listen. Then listen to another. And another…Sending them on the beautiful journey of a bottomless queue.
But we need your help…
It’s a group effort. A grassroots campaign where listeners podcast lovers help non-listeners turn into listeners. Through resources, collaborations with podcasts, and even an “official” adoption process, we’re providing all the support we can to make this initiative move the needle.
Here’s how you can get involved:
Resources
Articles and recommendations
Playlists
Promotional materials
Tell your community about the campaign with these 30 and 60 second scripts you can read on your podcast
Insert a 30, 45, or 60 second pre-recorded promo for this campaign on your podcast
Post about the campaign on your social media or in your newsletter with these media assets
If you do promote our initiative, we’d love to recognize your support and feature your show on this page! Fill out this form to show your support.
Official Adoption Form
Fill out this form to tell us about your adoptee’s listening experience! We’d love to hear what helped get them interested. Plus, you’ll receive a digital certificate to celebrate your success!
We’d love for you to join us and find someone who says “podcasts aren’t my thing,” and give them a thoughtful recommendation.
Thank you for spreading the word of podcast goodness. Happy listening!
We are so grateful for support from:
