Sparking the magic of podcast growth
Hi!✨
Tink is a podcast growth and ideas company that specializes in podcast PR, creative partnerships, in-app placement, and out-of-the-box strategies that will help your show find its perfect audience.
It’s not your job to grow the beautiful show you made. It’s ours.
The Tink Team
Tink wouldn’t be what it is today without all of the amazing people who help make the magic of podcast growth a reality. We pride ourselves in having a team that truly loves podcasts. (Lauren always says that you can teach someone marketing, but you can’t teach someone to truly love and respect audio as a medium.)
While our team has continued to grow over the years, we still maintain that small-business feel, making sure we bring a personalized touch to everything we do.
Lauren Passell
Lauren Passell (she/her) is founder and CEO of Tink Media. She is the curator of Podcast The Newsletter and Podcast Marketing Magic and writes about podcasts for Lifehacker. Her list of 100 Podcast Marketing tips was called “GOLD” by Glynn Washington. Lauren has spoken about podcast marketing at conferences and classrooms all over the world, from Podcast Movement to SXSW to Harvard.
Anne Baird
Anne Baird (they/them) is the COO of Tink Media and one of our resident Fiction Podcast Experts. As a certified mathematics nerd and business enthusiast, Anne spends their days keeping our chaos reined in so we can manage successful campaigns and their free time listening to too many podcasts and running around with horses. They are also one of the co-founders and the Chief Financial & Operating Officer of Hug House Productions, a podcast collective that focuses on spotlighting stories by and about marginalized groups.
Devin Andrade
Devin Andrade (she/her) is a digital content producer, co-founder of Two Market Girls, and creator of Podstack, a podcast recommendation newsletter. She has worked on the production side creating podcasts herself and for organizations, and currently works with podcasts every day to support their growth and marketing. Devin has also developed a micro-credential course for accessibility in podcasting at Seneca Polytechnic in Toronto, Canada.
Shreya Sharma
Shreya Sharma (she/her) does marketing, PR, and outreach for Tink. She previously wrote Inside Podcasting, a newsletter covering industry news and podcasts, with a special focus on independent creators. She co-hosts Sounds Profitable’s weekly show The Download. Known to break into dance and song when anxious, Shreya quotes heavily from Gilmore Girls and loves Jane Austen. She splits her time between Vancouver, Dubai, and the magical world of sci-fi audio drama.
Faybeo'n Mickens
Faybeo'n Mickens (she/her) is a hip hop fusion artivist, DJ, songwriter, music curator, educator and marketing creative. She found a passion for podcast marketing while working on Def Jam’s Here Comes the Break. Fay has spoken at Podcast Movement, Apollo Theater, Comic Con and the Brooklyn Academy of Music. She is a proud auntie and cat mom.
Holly Brown
Holly Brown (she/her) is a stand-up comedian, podcast marketer, and graphic designer from Los Angeles. She has helped launch an e-commerce company with a social impact initiative and has done graphic design and marketing work for award-winning restaurants, activist movements, and podcasts. Lately, you can find her passionately helping podcasts grow with Tink and hosting her long-running sold-out show at the Hollywood Improv. She also loves calling dogs good boys, Bob Dylan, disco, and a few hundred other things.
Andreea Coscai
Andreea Coscai (she/her) is a digital marketer and podcast producer passionate about multicultural investigative reporting. Her latest podcast is titled Who Holds Up Half the Sky. In 2020, she founded the first NGO that promotes leadership and networking for young women, Her Time Romania. She spent her childhood in Romania, lived in China for 2 years, and moved to the United States in 2018.
Wil Williams
Wil Williams (they/them) is a podcast critic, journalist, and producer. As the CEO of Hug House Productions, Wil is the showrunner and sound designer of VALENCE, Scoring Magic, Nevermorphed, and The Deposition, the co-host of How to Act Fereldan, host of Tuned In, Dialed Up and Empty The Queues, as well as the lead interview editor on Radio Drama Revival. Wil has previously worked as the head of communications and community for the Apollo app for audio fiction, and you can find Wil’s podcast reviews on their own website, Polygon, The AV Club’s Podmass, and Discover Pods.
Ilana Nevins
Ilana Nevins (she/her) is a podcast producer, editor, and marketer. Before podcasting full-time, she worked in communications for organizations focused on live storytelling, tribal peoples’ rights, climate policy, and international journalism. Ilana produces shows about design, disability, creativity and workplace culture.
Katie Blasing
Katie Blasing (she/her) has a background in digital media, with experience in production, marketing, events, and content creation. She has spent the last few years working in podcast marketing at Lemonada, launching shows such as BEING Trans, Raised by Ricki, and Funny Cuz It’s True. Afterward, she oversaw episodic marketing for Masters of Scale at WaitWhat. In her spare time, Katie loves to produce community events with a charitable twist.
Tink Team Alumni
While they may have moved on from Tink, everyone on our team will always be a part of our family!
Aakshi Sinha
Aakshi Sinha (she/her) is a singer-songwriter who found her love for podcasts while working on Kal Ki Parchai (Yesterday's Shadows) for her college thesis. She is currently expanding her knowledge and skills at Boston University, studying communication market research.
Arielle Nissenblatt
Arielle Nissenblatt (she/her) is the founder of EarBuds Podcast Collective, a podcast recommendation newsletter and podcast. She is currently the Community Marketing Manager with Descript, a remote recording and editing platform for audio and video. She's a graduate of the Salt Institute of Documentary Studies.
Tonia Ransom
Tonia Ransom (she/her) is a horror writer and World Fantasy Award-winning creator of horror podcasts NIGHTLIGHT and Afflicted. Before becoming a podcast creator, she worked in marketing for more than a decade, doing everything from copywriting to statistical data analysis. She lives in Austin, Texas, and loves chilling in the woods, being a mom, and practicing transcendental meditation.